Ringling Bros Barnum & Bailey Circus Magazine 1940 Vintage Ephemera Program Ads

This is an original 1940 edition of the Ringling Bros and Barnum & Bailey Circus Magazine and Daily Review. This 72-page vintage publication served as the souvenir program for the circus's 1940 touring season.

Document Highlights
Cover Art: The iconic cover was illustrated by Roland Butler, a legendary poster artist and publicity director for the circus. It features a classic clown framing an aerial photograph of the massive circus tents set up on the grounds.
Content: These souvenir programs are famous for detailing the season's performers, containing historical acrobatic and clown features, and displaying vibrant, era-specific advertisements for automotive, liquor, and tobacco brands from the early 1940s.

This 1940 vintage magazine from Ringling Bros & Barnum & Bailey Circus offers a look into the golden age of circus entertainment. Featuring a colorful cover, historical articles, and vibrant advertisements that capture the spirit of the era.

• Measures approximately 11” x 8.5”
• Includes original advertisements
• Bright vintage illustrations
• Paper material with stapled binding
• 1940 season edition

Minor edge wear and small spine tears. Top to bottom = 11 inches, Side to side = 8.5 inches.